Hoyo Tech

(2023-04/01) Open call for International Sales and Growth

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About the procurement

Offers can be sent from 29.04.2023.

The deadline for submission is 01.07.2023.


Offers to be sent at the following e-mail: finance@hoyo.tech

Or through post office to: 15-th Korpus no.28, 6330, Struga, North Macedonia


Implementation period of the project is in the following quarters and can be used as a template to submit the final offer:


Realization period

Price (in EUR or Macedonian Denar)

Q1 - (15.05.2023-14.08.2023)


Q2 - (15.08.2023-14.11.2023)


Q3 - (15.11.2023-14.02.2024)


Q4 - (15.02.2024-14.05.2024)


Q5 - (15.05.2024-14.08.2024)


Q6 - (15.08.2024-14.11.2024)





In the offer indicate which of the following activities are included for the period.


Preparation and Planning:

  • Market Research: Conduct thorough market research to identify potential target regions and countries for expansion.
  • Feasibility Assessment: Evaluate the feasibility of expansion in terms of market demand, competition, regulatory environment, and cultural considerations.
  • Business Case Development: Create a comprehensive business case outlining the potential benefits, risks, and financial projections of the expansion.
  • Legal and Regulatory Analysis: Consult legal advisors to understand the regulatory requirements, permits, licenses, and compliance needed for each target market.


Tax and Financial Considerations:

  • Tax Advisory: Seek guidance from tax advisors to optimize tax structures, understand local tax regulations, and identify potential tax incentives.
  • Financial Planning: Develop a financial plan that includes budgeting for expansion costs, revenue projections, and foreign currency exchange considerations.
  • Cross-Border Payments: Set up efficient cross-border payment systems and manage currency exchange risks.


Legal and Compliance:

  • Entity Formation: Establish legal entities (subsidiaries, branches, joint ventures) in compliance with local laws and regulations.
  • Contractual Agreements: Draft and negotiate contracts, distribution agreements, and partnerships with local suppliers, distributors, and service providers.
  • Intellectual Property Protection: Ensure protection of intellectual property rights through trademarks, copyrights, and patents in target markets.
  • Data Privacy and Security: Address data protection and privacy regulations when handling customer and employee data.


Marketing and Sales Strategy:

  • Market Entry Strategy: Develop a clear market entry strategy that includes pricing, product positioning, and distribution channels.
  • Localization: Adapt marketing materials, branding, and messaging to resonate with local audiences and cultural nuances.
  • Online Presence: Establish an online presence through localized websites, social media, and online advertising.
  • Sales Channels: Identify and establish appropriate sales channels, including direct sales, partnerships, distributors, and e-commerce platforms.


Partnership Networks:

  • Partnership Identification: Identify potential local partners, distributors, suppliers, and alliances to support your expansion.
  • Due Diligence: Conduct thorough due diligence on potential partners to ensure alignment of goals and capabilities.
  • Negotiations: Engage in negotiations and establish mutually beneficial agreements with partners.


Operational and Logistics:

  • Supply Chain Management: Establish an efficient supply chain network that ensures timely delivery and quality control.
  • Logistics and Distribution: Plan and optimize distribution networks to minimize lead times and transportation costs.
  • Local Workforce: Hire and train local talent, complying with local labor laws and cultural practices.


Risk Management:

  • Risk Assessment: Continuously monitor and assess political, economic, and operational risks in target markets.
  • Contingency Planning: Develop contingency plans to address unexpected challenges, such as changes in regulations or market conditions.


Cultural Integration:

  • Cultural Sensitivity: Train employees to understand and respect local customs, business etiquette, and cultural norms.
  • Communication: Develop effective communication strategies that bridge language and cultural barriers.


Monitoring and Evaluation:

  • Performance Metrics: Establish key performance indicators (KPIs) to measure the success of the expansion.
  • Regular Review: Conduct periodic reviews to assess the progress, challenges, and opportunities of the expansion effort.